Paid Search

Pay Per Click
How Much Should You Spend on Google Ads?
Let’s say you just finished building a beautiful new website. You have a new brand that really portrays what your company is all about. You have new business cards, new truck wraps, and now you’re ready to start seeing more...
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Why are my ads getting rejected on Google and Facebook?
Rejection is a pretty universal negative experience. You didn’t get the job you wanted, that intriguing person turns down the second date - you get the idea. What do we do when we face rejection? We assess what went wrong...
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Apple’s New IOS 14 and Its Impact on Digital Advertising
In September 2020, Apple released IOS 14, which brought changes, such as giving Apple users an easier way to opt out of data sharing every time they download an app.  These changes can have a huge impact on your advertising...
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5 Questions To Ask Before Starting A Paid Search Campaign
Paid Search (Google/Bing Ads) is one of the quickest ways to generate quality leads for your contractor business. Google and Microsoft have spent millions of dollars over the last two decades to improve these tools and make it easy for...
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How Paid Search Can Help Guide SEO
Paid search (i.e. Google and Bings Ads) is a popular inbound marketing strategy used by contractors throughout the United States. It gives you an unprecedented opportunity to instantly reach customers searching for "remodeling contractors near me", "(your city) kitchen remodeling",...
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