Prepping for Q4 in the Home Improvement & Construction Industry: 6 Tips for Success
The last few years have been a wild ride for the construction industry. As we move into Q4 of 2024,...
The Remodeler’s Guide to Google Ads vs. Local Service Ads
The way the Google search results page looks is changing, and for builders, contractors, and remodelers, it is vital to...
Contractors Should Be Advertising with Microsoft
Why this marketing agency believes builders, contractors, and remodelers need to diversify their ad spend As a digital marketing agency,...
Don’t Trust AI to Write Your Website or Blog Content
Does it feel like AI-written content is suddenly everywhere? It’s in the news, it’s on Google, it’s being added to...
Marketing in the Construction Industry is Confusing
But don't worry - we're here to help! Marketing in the construction industry is confusing. Specifically, marketing in the...
Google Bard and Other SGE Results are Bad News for Construction Companies and Remodel Contractors
Is AI going to ruin the construction industry’s SERPs? Bard, Google’s response to ChatGPT, is a large-language model AI...
Generating Traffic Through Position Ranking
*Updated on May 26, 2023. Originally published on November 5, 2020. While the goal in marketing is to convert...
How Paid Search Can Help Guide SEO
*Updated May 26, 2023. Originally published September 28, 2020 Paid search (i.e. Google and Bings Ads) is a popular...