SEO - KEOKEE | media + marketing

Marketing in the Construction Industry is Confusing

But don't worry - we're here to help! Marketing in the construction industry is confusing. Specifically, marketing in the design-build remodel niche of the construction industry, can be difficult, to say the least. Why? And more importantly, how do...

30 August 202330 August 2023|Branding, Marketing, SEO

Google Bard and Other SGE Results are Bad News for Construction Companies and Remodel Contractors

Is AI going to ruin the construction industry’s SERPs? Bard, Google’s response to ChatGPT, is a large-language model AI system that aims to help searchers find better information faster. And rumor has it, Bard will be moving out of...

14 August 202315 August 2023|Artificial Intelligence, Localized SEO, SEO

Generating Traffic Through Position Ranking

*Updated on May 26, 2023. Originally published on November 5, 2020. While the goal in marketing is to convert leads to customers, you still have to attract enough of the right leads to witness your offering to begin with....

26 May 202326 May 2023|Marketing, SEO

How Paid Search Can Help Guide SEO

*Updated May 26, 2023. Originally published September 28, 2020 Paid search (i.e. Google and Bings Ads) is a popular inbound marketing strategy used by contractors throughout the United States. It gives you an unprecedented opportunity to instantly reach customers...

26 May 202326 May 2023|Case Studies, Marketing, Paid Search, SEO

What is local SEO and why is it important for contractors?

What is Local SEO? Ahrefs defines it as: "the process of optimizing your online presence to attract more business from relevant local searches. These searches take place on Google and other search engines." When people search for "remodeling contractors near...

17 November 202205 September 2023|Localized SEO, Marketing, SEO

How to Maintain Your Website

Have you seen your business slipping further down the first page of Google recently? Or maybe you’re not showing up on the first page at all, anymore. Perhaps you’re getting fewer leads or web traffic than you have in the...

28 March 202228 March 2022|SEO, Web Design

How to Respond to Negative Reviews

At some point in your business’s existence, you’re going to get a negative review. Even when you and your employees do everything right, there’s bound to be a customer who isn’t fully satisfied. It can feel frustrating, but knowing how...

14 February 202214 February 2022|Marketing, SEO

5 Ways Contractors Can Improve Local SEO

Local SEO is the key to generating consistent leads in your service area. Without a Local SEO strategy in place, you’re either a) not showing up organically at all, or b) showing up organically, but generating traffic from outside your...

01 February 202126 May 2023|Localized SEO, Marketing, SEO

By Katie Kosaya Google users and the local businesses in the US are already noticing the new Carousel design for the Google local search results. The Carousel makes online browsing a more visual experience, it works especially well with the...

25 June 201325 June 2013|Marketing, SEO